Project Title
Cycle Fuel | Enhancing Cyclist Performance Through Nutrition
Information
Description: This project seeks to develop a nutritional supplement specifically designed for cyclists. The aim is to boost performance, aid in recovery, and support the overall health of cyclists through a scientifically backed nutritional approach.
Project objective: The core objective is to offer a nutritional solution that addresses the unique dietary needs of cyclists. The design objectives focus on creating a strong visual identity that communicates the benefits of the product, such as endurance and energy, and establishing a connection with the cycling community through targeted marketing materials.
Categories
UX/UI Design, Brand Identity, Product Design, Video Content Creation (including thumbnails and lower thirds for YouTube)
Date
2023
About The Fonts
With Covik Sans’ legibility and the progressive left slant I implemented, the design achieves a balance of clarity and momentum.
The Online experience
Creating an online experience that is not only user-friendly but also exciting is essential for a satisfying online buying journey. Customers appreciate intuitive interfaces that make shopping convenient and enjoyable, thus fostering repeat visits and positive word-of-mouth referrals.
Social Connection
Creating a familiar environment to stay connected with our customers and provide in-depth insights into the cycling industry.
